As Featured In a book by meetmagic✨ Leadership Matters. A periodical to showcase some of business’ best from Australia & around the world.

As Featured In a book by meetmagic✨ Leadership Matters. A periodical to showcase some of business’ best from Australia & around the world.

The Business Landscape is Shifting Toward Authenticity. People want to work for leaders who are human. 

PENNY LANE CEO and Founder of The Perfect Cosmetics Company | TV Show Host of In The Drivers Seat with Penny Lane

The Business Landscape is Shifting Toward Authenticity People want to work for leaders who are human.

Origins

From Survival to Service My path started young, maybe eight or nine. My dad was violent and my mum was scared of him. I was not as scared as she was, but I did know that he hated me. I stood up to him. She said we could not leave because we had no money so I found a way. I sold things at school, walked dogs, washed cars and by eleven I was selling school dinner tickets to buy cigarettes and then selling those for 20p each. I could double my money every lunchtime. I shoplifted and sold things too. In the end, I left before she did. I had just turned fourteen. The cigarettes and my micro businesses were survival. They were proof that even in chaos I could create order and eventually opportunity. That instinct to hustle became the foundation of everything I have built since.

Discovering Leadership

Leadership found me through my failures more than my successes. One of the hardest lessons for me is believing what I hear. I still have not mastered that. Even now, I have to remind myself to ask for the facts to support it. I have demotivated and lost good people by micromanaging. I would assign a task, trust it would get done and when it did not, I would panic about the deadline and the impact on the business. I would jump in, take over and get it done, even if it meant working through the night. At the time, I was content once the task was finished and I did not give it a second thought. Now, I understand how that approach made the other person feel and why it caused them to check out. I have also made the mistake of not giving people enough time to do the job before I ask them to do something else. I am aware of it, but I have not mastered it yet. I assume everyone is on my timeline. The truth is, real leadership is not about speed or control, it is about trust, patience and recognising that my urgency is not always someone else’s reality.

The Future Through a MD Lens

People think the top is a throne. It is not. It is a lonely place where people believe they could do your job better while never carrying the consequence. What I have learned is that the future belongs to leaders who can read the room, who understand that initiative and common sense will take you further than any degree, and who know that vulnerability is not weakness, it is currency. The business landscape is shifting toward authenticity. People want to work for leaders who are human, who admit when they are struggling, who show up with both competence and character. The companies that will thrive are the ones built on invisible walls of trust and respect, the kind of connections that do not need noise or performance, just truth, pride and perspective. I am proud that I turned survival into strategy and strategy into something sustainable. I am proud that despite starting with nothing I built something. But more than that, I am proud of the moments when I chose to be kind when I did not have to be, when I helped someone without expecting anything in return and when I stayed strong and true to myself even when it would have been easier to hold back or hide.

Lessons and Regrets

If I could go back, I would tell my younger self to slow down and not be so impulsive. To trust people longer before jumping in. To understand that my need to control everything was born from that childhood fear that if I did not do it myself it would not get done and we would be trapped again. I would tell myself that the people I pushed away by micromanaging were not my mother who could not leave or my father who would not change. They were good people doing their best and they deserved better from me. Some lessons you only learn by losing people you should have kept.

Advice to the Next Generation

Always go the extra mile. Never say that is not my job. Ask questions, especially of the people leading you. Show genuine interest in others, it costs nothing and it counts. Take pride in how you show up, even when you are working alone, because self respect has a ripple effect. Smile at people and always wear your favourite perfume. For the sake of your future self, do not get drunk at the Christmas party and sleep with your boss or the bloke who does the sandwich round. Stay private, but if you are struggling — whether with addiction or just feeling low — reach out. You are never the only one going through it.

Why meetmagic Matters

meetmagic✨ brings people together in meaningful ways. It is real people giving real time. In a world obsessed with automation and efficiency, meetmagic reminds us that human connection still matters, that generosity creates community and that sometimes the most valuable thing you can give someone is simply your presence. It is a space where ideas are exchanged, relationships are built and collaboration happens naturally, proving that the power of people can achieve what no algorithm ever could. We have to ALL go with the rhythm.

Staying Grounded

It is easy to stay grounded when the voice inside your head is kind to you. That happens when you give your time, your energy or your money without expecting anything in return. When you know that you are a good person to the core. From that place you can build something real. Leadership is not about where you started or how fast you climbed. It is about who you become along the way, how you treat people when no one is watching and whether you can turn survival instincts into something that serves others. That is the real measure of success.

https://www.meetmagic.org/leadership-matters